Doing Business with the United Nations - Lesson Plan
Navigating the United Nations Global Marketplace (UNGM)
Objective:
To equip participants with the knowledge and skills needed to successfully engage with the United Nations Global Marketplace (UNGM) by mastering registration, bid management, strategic bid categorization, data-driven bid optimization, and market penetration strategies.
Duration:
5 Sessions, 2 hours each
Session 1: Introduction to the UNGM and Registration Process
Overview of the UNGM:
- Introduction to the UNGM platform and its significance in global procurement.
- Understanding the UN’s procurement framework and how it applies to businesses.
Registration on UNGM:
- Step-by-step guidance on setting up your business profile.
- Selecting the right membership for tender alerts and global opportunities.
- Ensuring accurate representation and positioning for success.
- **Practical Exercise:**
- Participants will create or update their company profiles on the UNGM platform.
Session 2: Bid Management and Tender Alerts
Understanding Bid Categories:
- How to navigate and access the wide variety of bids available worldwide.
- Matching specific products and services with the correct bid categories.
Tender Alerts:
- Importance of selecting the right membership level for receiving tender alerts.
- Customizing alerts to receive relevant and timely notifications.
Practical Exercise:
- Setting up tender alerts based on specific business needs.
Session 3: Strategic Bid Categorization
Effective Bid Categorization:
- Techniques for categorizing bids that align with business strengths.
- Evaluating previous contract awards for strategic insights.
Competitive Analysis:
- Understanding bidding history and performance metrics of competitors.
- Leveraging this information to gain a strategic advantage.
- **Practical Exercise:**
- Case study analysis of previous UN contracts and categorization.
Session 4: Data-Driven Bid Optimization
Advanced Data Analytics in Bidding:
- Using data analytics to tailor bids for maximum competitiveness.
- Analyzing products/services against market demands.
Bid Optimization Strategies:
- Reducing time spent on tenders with a strong existing supplier base.
- Crafting bids that stand out in a competitive market.
Practical Exercise:
- Participants will optimize a bid using provided data sets and analytics tools.
Session 5: Competitive Advantage and Market Penetration
Market Penetration Strategies:
- Identifying opportunities within established supplier bases.
- Uncovering overlooked bids that align with business strengths.
Staying Ahead of the Competition:
- Strategies for continuous improvement and staying competitive in the UNGM.
Practical Exercise:
- Developing a market penetration strategy based on real-world scenarios.
Evaluation:
Participants will be assessed based on their engagement during practical exercises, their ability to navigate the UNGM platform, and the effectiveness of their bid and market penetration strategies.
Follow-Up:
Participants will receive ongoing support through a dedicated online forum and follow-up webinars to address any challenges they encounter while navigating the UNGM.